Category: Blog arounData_EN

When choosing a PIM solution, lot of companies base their decision on partial needs. They decide to buy a PIM solution to solve a particular pain within a department. In […]

The search for product information is the first step to develop customer’s engagement. Currently, when a buyer searches for a product, he’ll get  dozens of pages filled with products poorly described […]

In this holiday season and gifts, the major concern of all distributors and brands is the management of returns. These returns are increasingly costly for merchants who have to put […]

Currently, company’s transformation, digital or not, is a hot topic on the agenda of several board of directors. One of the issues of this transformation is the innovation and development […]

“one of every 20 Google searches today is for health information, That’s grown 15 percent a year since 2011” representing roughly 700mios requests/day” McKinsey-Google-Wharton “Pharma 3D: Rewriting the script for […]

Several European countries are setting their own laws and reglementation for nutritional labeling without any coordination or consultation for a common approach for the sake of the European consumers. Thus, […]

Having a 360° product view enables to fight the data silos, that are built through the time, in companies and that are materialized by multiple databases and excel files built […]

The first point of touch between a company and its customer/prospect is made through the product information available on the web. It’s well recognized, nowadays, that product content (description, multimedia and […]

Here below the picture shows how a company can throw away, in just one product label, all the efforts and money it’s spending on building customer’s trust and relationship it’s self expalanatory […]